Mitchell and Ness Retro Apparel and More
By wmclaren
The Mitchell and Ness
company has become renowned over the last decade for their work
producing high quality, authentic throwback jerseys. However, the
company itself has been around for over 100 years and now produces a
wide variety of sports apparel and clothing beyond vintage throwbacks.
The Mitchell and Ness brand is one of the market leaders and most
respected brands and manufactureres in the world.
History of Mitchell and Ness
Mitchell and Ness, with the official company title being the Mitchell
and Ness Nostalgia Co was founded in 1904 in Philadelphia. From its
original origins of a small sporting goods store, it wouldn't take long
for Mitchell and Ness to be supplying local leagues and teams for their
actual jerseys.
From the 30's through to the 60's, Mitchell
and Ness produced the game day jerseys for the Philadelphia Eagles. In
the latter stage of the 30's Mitchell and Ness started making uniforms
for the Phiadelphia Athletics and not long after that the Philadelphia
Eagles. The local stores and high schools has enabled the business to
expand.
The organization transformed itself in a retail
business. With a perhaps too quick and too vast expansion, the company
almost collapsed in the early 80s. All of the M&N stores closed
except for the world famous location in downtown Philadelphia.
The entire world of retro jerseys would be chanaged forever when a
chance encounter resulted in someone needing a classic flanner and wool
baseball jersey repaired. Few would realize at the time that this
encounter would change the entire sports apparel segment. Jumping on
the untapped marketplace they saw, Mitchell and Ness began to produce
vintage baseball jerseys in the late 80s. They painstakingly researched
and recreated jerseys from decades past to produce top quality, vintage
throwback jerseys.
It was a new concept, and not even the company could expect the rapid
rise to the fame the business would head towards a decade later. From
there, the rest is history, with the company producing throwback
jerseys with licenses from Major League Baseball, the NBA, the NFL and
the NHL as well as the NCAA.
More Information
- Mitchell and Ness
Mitchell & Ness Nostalgia Company, purveyors of fine sporting goods and apparel since 1904. Featuring M&N's authentic throwback jerseys from the NFL, NBA, MLB, and NHL. - Mitchell - Wikipedia, the free encyclopedia
More information on the history of this great company
The Throwback Jersey Craze
Mitchell and Ness moved to the forefront of the sports clothing world
with the soaring popularity of throwback jerseys. In the mid to late
90s vintage jerseys that were no longer being used by teams became
highly popular. They were popular both for showcasing the great
athletes of past generations, but also some of the great styles. For
example, the San Diego Chargers "baby blue" football jerseys and the Houston Astros
jerseys with the huge orange and brown striping on the front are two
examples of jerseys that are popular just for the way they look.
Throwback jerseys were being purchased by the dozens by popular
singers, performers and athletes. They didn't have to support a
particular ball club or team to wear a throwback, you just had to enjoy
a particular style or like a player. This added to the popularity and
widespread range of the throwback, versus a current jersey which is
typically only purchased by fans of that particular team.
For
the older generation, these throwback pieces are away for them to never
forget the greats of yesterday. For younger fans, they are a way to
show respect to those past generations and flaunt a unique style.
Mitchell and Ness, their throwback jerseys and now their full line of
sports apparel is a force to be reckoned with.
Comments
No comments yet.